Two Rivers Community School
Two Rivers Community School set out to build the country's first rural Islamic nature school, in Far North Queensland. Brought in by One Path to handle the shoot and edit, we turned three days on site into the campaign's entire video gallery.
Client
Two Rivers Community School
Result
27+ million views
Deliverables
Videography
Year
2025
The challenges
Based in the outback of Far North Queensland, Two Rivers existed almost entirely off the radar. No one outside their immediate community knew they were there. The footage needed to do more than document — it had to build trust for a school the world didn't know yet, while giving them a reason to donate. Three days on site, no retakes once the shoot wrapped.
Production
Social Media
Selected vIdeos
The outcome
16 million views during Ramadan, the month of giving. 27 million by month six. The views turned into donations the community needed. Two Rivers now has the consistency to build the school it deserves, and the future it set out for.
